Monday, May 27, 2024

BLACKMORES Champions Vision Wellness Through Natural Solutions


In an era dominated by digital screens, BLACKMORES, a leading global company in natural health steps up to advocate for vision wellness, offering natural solutions amidst growing concerns over eye health. With a commitment to natural ingredients and a focus on holistic well-being, the brand sets the stage for a new standard in digital eye care.


The widespread use of digital devices has led to a surge in eye health issues across all age groups. From students to working professionals and social media enthusiasts, prolonged screen time has become synonymous with symptoms of digital eye strain, including eye fatigue and discomfort. Recognizing this urgent need, BLACKMORES, rooted in the principles of naturopathy, emphasises prevention and natural remedies to address these modern-day challenges.


"At BLACKMORES, we believe in the importance of holistic wellness. Our mission is to empower individuals to prioritise their eye health as an integral part of their overall wellness journey. Through our ongoing research and advocacy efforts, we aim to raise awareness about the importance of eye health and inspire positive lifestyle changes that benefit long-term vision wellness, all while delivering scientifically proven solutions that are kind to the body," said Kumaran Chandrasergaran, Country Manager of BLACKMORES Malaysia and Singapore.


It is crucial for individuals to focus on prevention rather than relying solely on treatment when it comes to caring for their eyes. In addition to taking regular breaks to rest the eyes and adjusting screen brightness to avoid glare, incorporating eye supplements into one’s daily regimen, which are often overlooked, can further provide valuable support in combating the effects of prolonged screen exposure.


The selection of the right supplements can not only offer natural protection and prevent eye fatigue but also reduce the need for extensive eye care. At the core of an effective eye health supplement are two key ingredients: Lutein and Zeaxanthin. These nutrients, derived from various sources, including natural sources like Marigold flowers, serve as powerful antioxidants to protect eyes from free radical damage and play crucial roles in blue-light filtering. Moreover, research has shown that maintaining the optimal ratio of Lutein and Zeaxanthin is essential for maximising their benefits. Therefore, achieving the precise 5:1 ratio (10 mg:2 mg) is crucial to ensure optimal absorption and effectiveness.


Specifically with prolonged screen exposure, this combination alleviates symptoms of eyestrain and fatigue by reducing glare, enhancing contrast, and maintaining cellular health. By harnessing the benefits of Lutein (10 mg) and Zeaxanthin (2 mg), individuals can achieve clearer eyesight and delay the progression of age-related eye problems, promoting healthy eye functions holistically.


Aside from effective formulation, individuals frequently using digital devices are encouraged to seek eye health supplements containing daily natural carotenoids when protecting their eyes from digital strain. Opting for a convenient, one-a-day dose will also further ensure seamless integration of supplements into a consumers' daily routine, promoting consistent eye care amidst their day to day.

As digital reliance continues to grow, BLACKMORES remains at the forefront of advocating for natural solutions in digital eye health, empowering individuals to embrace the digital world with clarity and confidence while fostering healthier lives. With over 90 years of expertise and having received the prestigious Trusted Brand Award for the tenth time this year, BLACKMORES continuously strives to deliver high-quality supplements. The brand achieves this by sourcing the most reliable ingredients and offering products suitable for different dietary preferences, such as halal and vegan options, catering to diverse needs.


For more information on BLACKMORES natural healthcare products, customers can visit blackmores.com.my 


Tuesday, May 14, 2024

HUAWEI Ushers in a New Era of Smart Technology, with the Launch of WATCH FIT 3 AND MATEBOOK X PRO IN MALAYSIA



Huawei proudly unveils two revolutionary products in Malaysia; the stylish HUAWEI WATCH FIT 3 and the powerful HUAWEI MateBook X Pro (2024), marking significant additions to its smart technology line-up. These products reinforce Huawei’s commitment to blending cutting-edge technology with aesthetic design, providing consumers with products that enhance both their digital and lifestyle experiences.


Introducing the HUAWEI WATCH FIT 3: The Go-To Smartwatch for the Youth, Trendy Square Design with Long-lasting Battery Life and Comprehensive Health Tracking

The HUAWEI WATCH FIT 3 emerges as a paragon of how smartwatches can embody both fashion and function. Designed with meticulous attention to detail, the HUAWEI WATCH FIT 3 offers:

  • Elegant Design: Showcasing a sleek square face and available in six colors – Green, White, Pink, Black, White Leather, and Grey Nylon, each paired with a high-quality strap.

  • Advanced Health Features: Equipped with Huawei’s latest TruSeen™ 5.5 heart rate monitoring and TruSleep™ 4.0 sleep tracker, the HUAWEI WATCH FIT 3 stands at the forefront of health technology.

  • Seamless Connectivity: With its smart features, the HUAWEI WATCH FIT 3 ensures that users stay connected and in control, no matter where they are.

HUAWEI WATCH FIT 3, priced from RM599 is now available for pre-order!

Starting from now till 17 May 2024, customers who pre-order the watch will receive a complimentary gift valued at RM89 and redeem RM30 early bird voucher, making this an ideal pick for those looking to upgrade their wearable technology.


The HUAWEI MateBook X Pro (2024): Redefining High Performance in a Sleek Package

Joining the HUAWEI WATCH FIT 3, the HUAWEI MateBook X Pro (2024) sets a new standard for ultraslim laptops, providing users with unmatched performance in a refined package:

  • Ultra-Slim and Light Design: Crafted with a precision-engineered such as the such as the HUAWEI Cloud Falcon Architecture, the HUAWEI MateBook X Pro (2024) boasts one of the lightest and thinnest bodies in its class, making it the perfect choice for professionals on the move without compromising on screen size.

  • Immersive Display Technology: Features a 14.2-inch LTPS touchscreen that offers a 3K resolution and 90% screen-to-body ratio, supported by a 100% sRGB color gamut for vivid and accurate visuals. The edge-to-edge display is not only stunning but also features anti-reflective coating to reduce eye strain during long working hours.

  • Powerful Processing Capabilities: Powered by the latest Intel® Core™ Ultra 9 processor, it delivers exceptional speed and responsiveness, capable of handling everything from intense graphic design work to high-speed data processing.



The HUAWEI MateBook X Pro (2024) is also engineered with an innovative cooling system that includes Huawei's Shark Fin Fan 3.0 design, using dual fans to enhance airflow and cooling efficiency, ensuring optimal performance without overheating. 


Additionally, it offers a seamless smart experience through Huawei Share and Multi-screen Collaboration, allowing users to interact effortlessly with other Huawei devices. This integration enables users to project their smartphone screen onto the laptop, drag files between devices seamlessly, and even use smartphone apps directly on the laptop, greatly enhancing productivity and connectivity.

The HUAWEI MateBook X Pro (2024), is available for pre-order starting from 14th May until 24th May 2024 – customers can secure their HUAWEI MateBook X PRO (2024) through HUAWEI's Official Website, HUAWEI Experience Stores, and authorized retailers.



HUAWEI STILL HAS MORE TO OFFER!

During the launch, Huawei also introduced the GoPaint app, its first-ever in-house developed painting app, designed to enhance the creative experience for all users. In collaboration with leading fine arts experts, Huawei has crafted an app that boasts vibrant and lifelike writing and painting effects. Featuring over 100 unique virtual brushes and groundbreaking realistic textures, GoPaint provides users with an authentic and natural painting canvas. When used on Huawei’s high-performance tablets, GoPaint offers a genuine, professional-grade, user-friendly painting application, catering to both casual artists and seasoned professionals.


Additionally, the pioneering product for Huawei’s Fashion Forward direction, HUAWEI WATCH GT4 41mm was also unveiled at the launch, in the green colourway with a blend of springtime and French elegance.

Last but not least, the HUAWEI FreeClip was introduced in a chic new Beige edition, adding sophistication and style to Huawei’s wearable. These products underscore Huawei’s commitment to enriching its smart ecosystem with both functional and aesthetic upgrades, tailored for the modern user. 

Availability and Offers

All of these exciting products will soon be available to customers in Malaysia! To place your pre-orders or to find out more on the products, visit:

In addition, excited customers may also have a first-hand look on selected products by visiting their nearest HUAWE Experience Store and Senheng Stores! 


Tuesday, March 26, 2024

A Celebration for the Ages: the Curve Fosters Community Spirit with ‘Kiriman Raya’ Celebration

 

Nestled in the heart of Mutiara Damansara, the Curve beckons you to embark on a nostalgic journey evoking the timeless tradition of ‘Kiriman Raya.’ This celebration pays homage to the age-old tradition of thoughtful gifting, promising an enchanting experience filled with cherished moments.

Inspired by the historic Pejabat Pos Bukit Rotan, the Ground Floor of the Curve transforms into a vibrant tapestry of shared moments. From now until 14 April 2024, the Centre Court will exude the charm of a traditional ‘kampong’ with its own Pos Malaysia service counter, various retro haven shops and a bustling Raya Bazaar. Shoppers will also be able to send in their Raya Cards and goodies to their loved ones through the Pos Malaysia mailbox and courier services on the weekends.


As part of these festivities, the Curve extends warm blessings and wishes to the local orphanage, Pusat Jagaan Kasih Harapan, Kota Damansara, providing hampers filled with essential items, special Raya packets, along with Raya performances and an iftar session at Royale Chulan, the Curve, fostering a sense of community camaraderie.



En. Jazmi Kamarudin, Chief Operations Officer of Boustead Properties Berhad expresses, "This year, our Raya festivities hold deeper meaning with Pos Malaysia and Malaysia Book of Record’s invaluable involvement. It empowers us to recreate cherished memories and foster a profound sense of community spirit. Additionally the Curve is also committed to supporting local SMEs through our Raya Bazaar, many of which have evolved from humble kiosks to permanent tenants.”


To revive tradition, the Curve showcases over 10,000 Raya greeting cards throughout the mall, engaging shoppers and the community in celebrating this long-forgotten custom. Recognised as the largest display of its kind in Malaysia, the mall has been awarded the title for “The Most Extensive Display of Raya Greeting Cards at the Curve, Mutiara Damansara” by the Malaysian Book of Records. 


In line with the Curve’s sustainability efforts, these Raya cards will later be repurposed for upcoming creative children’s art workshops, collages, and other activities, ensuring they continue to bring delight beyond the Curve’s walls and connect others in the spirit of the season. 


Adding excitement to the celebrations, the Curve presents a diverse range of engaging activities. From captivating musical performances to delightful weekend crafting sessions tailored for children, there's an experience for every visitor. Additionally, don’t miss the Fiesta Raya celebration at The Street and Piazza, and discover the Festival Kraf Kebangsaan at Fashion Walk, Level 1, showcasing the best of national crafts from 15th March to 7th April 2024. These events add an extra layer of excitement to your Raya celebrations at the Curve.


the Curve's redemption program reflects its community commitment, offering an exclusive set of Raya Packets and kad Raya with a minimum spend of RM200. Elevate your festive experience with a special Raya Canister, a collection including Raya Packets and kad Raya, redeemable at a minimum spend of RM450. In the genuine spirit of the season, shoppers also have the chance to win exclusive Raya prizes worth RM2,000 as the highest spender at the Curve, with a maximum of two receipts.


In observance of the holy month of Ramadan, the Curve offers an additional prayer room for Muslim shoppers and staff on the First Floor, complementing the existing surau rooms that enhance the overall shopping experience.



For more details about the ‘Kiriman Raya’ celebration and other upcoming events at the Curve, please visit our website at www.thecurve.my, or stay connected with us on Facebook and Instagram.

Kad raya dihantar pengganti diri,

Tanda ingatan tak lupa di hati.


Syawal dinanti menjelang tiba, 

Jom ke the Curve macam-macam ada!


Heineken® Redefines Music Discovery With the 'Refresh Your Music, Refresh Your Nights" Platform



Music sounds better when shared! Heineken® is excited to announce the return of its global music platform, “Refresh Your Music, Refresh Your Nights”. The cross-genre, cross-culture music platform invites fans to break out of their music bubbles and explore new sounds and expand their music tastes.

Back with an exciting twist, the highlight of this platform is the all-new Heineken®
Fresh List - an exhilarating digital experience fostering new music discovery and
connections. The Fresh List truly embeds the spirit of music exploration, leading music
lovers to discover refreshing music experiences.

What's captivating about the Heineken® Fresh List is its ability for music lovers to
create refreshing blended playlists on Spotify with their friends and favourite artists.
Unlike typical algorithms, this innovative curation process, powered by the Heineken®
Refreshing Algorithm, breaks the mould by intentionally introducing tracks outside
common preferences, offering refreshing new music experiences.

True to the Heineken® brand ethos of innovation, this unique algorithm enables fans
to blend their playlist with multiple friends and well-loved artists, including Martin
Garrix, Uriah See, as well as DJ Ashley Lau.



Here's how to experience Heineken® Fresh List in a few simple steps:
● Step 1: Visit our platform, Heineken® Refresh Hub:
https://www.heineken.com/my/en/campaigns/heineken-music
● Step 2: Select an artist or any of your friends to refresh your playlist.
● Step 3: Connect using your Spotify account.
● Step 4: Get your Heineken® Fresh List and invite more friends to join!
Willemijn Sneep, Marketing Director of Heineken Malaysia Berhad, expressed, “At
Heineken®, we revel in challenging the norm, infusing every experience with a unique
twist for a fresher world. Introducing the Heineken® Fresh List into the brand’s
‘Refresh Your Music’ global platform reaffirms this commitment. It's about more than
just music; it's about redefining how we connect, explore, and enjoy together. Expect
the unexpected because that's what Heineken® does best."
Fans in Malaysia can anticipate an electrifying music event – Heineken® Refresh –
soon in Kuala Lumpur. Heineken® Refresh will take its revellers on a journey through
fresh tunes and a spectacular audio-visual experience.
Get ready for an exciting journey with Heineken® Refresh! Brace yourself as we
unleash refreshing music experiences across participating outlets nationwide from
April to June 2024. Get hyped for an array of thrilling activities, from immersive music
games that'll ignite your senses to grooving the night away at our pulsating outlet
activations.
So don't miss out on the exhilaration – follow Heineken® on Instagram and Facebook
for updates and details for a sensational ride with Heineken® Refresh!

Heineken® and all these happenings are strictly for non-Muslims aged 21 and above.
We're all about being responsible – when you drive, never drink. Please
#EnjoyResponsibly.

Sunday, March 10, 2024

Selsun Blue Unveils Breakthrough Advanced Oil Control Shampoo for Enhanced Scalp Care

At a launch event today, Selsun Blue introduced its latest innovation, the Selsun Blue Advanced Oil Control Shampoo, Anti-Dandruff & Scalp Care. Featuring Selsun Blue’s Dual Power Formula, the shampoo leverages on the synergistic combination of Selenium Sulfide and Piroctone Olamine to offer users an effective solution to combat and to control recurrence of severe dandruff.

In a recent consumer survey, an overwhelming 85% of consumers have reported the shampoo's effectiveness in treating severe dandruff, while 87% attested to its remarkable odour-control capabilities. Additionally, 37% of respondents noted a marked improvement in scalp health after incorporating Selsun Blue Advanced Oil Control into their hair care routine.

"Understanding the needs of our customers is paramount to Selsun Blue, and we are committed to supporting them on their journey to optimal hair and scalp care," remarked Lim Mei Yuen, General Manager of Rohto-Mentholatum Malaysia. "With our Advanced Oil Control Shampoo, individuals can now take decisive action against unwanted dandruff, benefiting from its advanced formulation that not only combats dandruff effectively but also enhances overall scalp health."

According to Lim, the formula also provides long-lasting odour control, in addition to clarifying and exfoliating oily scalp to prevent excess oil build-up and greasiness. The company states that it is designed to significantly improve scalp health by maintaining the scalp microbiome to minimise irritation.

“But the benefits do not end there. We intend to help our customers keep their hair smooth and moisturised with ingredients such as honey extract, amino acids, and hyaluronic acid. Our customers can experience the hydrating effects simply after just one wash.”

During a panel discussion at the launch, Glen Hiew, Founder and CEO (Chief Executive Officer) of KAMI Hair Group, highlighted the impact of dandruff and oily scalps on hairstyling, emphasizing the importance of tailored solutions like Selsun Blue. "Dandruff not only affects appearance but can also indirectly contribute to hair loss. Our goal is to empower consumers by offering specialized anti-dandruff solutions that address their specific scalp concerns."

Echoing these sentiments, Dr. Che Hafiz underscored the importance of proper scalp care, particularly in Malaysia's humid climate, where dandruff thrives. Dr. Che Hafiz emphasised the significance of using medicated shampoos containing active ingredients like Selenium Sulfide and Piroctone Olamine, especially for active individuals and hijab wearers. 

This World Oral Health Day, Sensodyne introduces NEW Triple Action Formula: ‘Sensitivity Gum & Enamel’




This World Oral Health Day, Sensodyne, the #1 Sensitivity Toothpaste brand in Malaysia*, launched Sensodyne Sensitivity Gum & Enamel, a clinically proven, ground-breaking innovation with a specialized triple mode of action formula that provides long-lasting sensitivity relief, helps restores gum health, and strengthens enamel in two weeks. Its innovative Micro Foam technology effectively delivers the active ingredient (Stannous Fluoride) in hard-to-reach areas between teeth and along the gumline.


Oral health problems are considered to be largely preventable through effective oral hygiene, yet their prevalence remains high. In Malaysia, 94% of Malaysian adults have gum problems, 71% suffer from tooth sensitivity, and nearly 46% experience yellowing of teeth, which may be due to the loss of enamel, according to a 2021 Kantar study. These findings highlight a significant consumer need for solutions addressing a range of oral health concerns in Malaysia.


Sensitivity in teeth is primarily caused by gum issues and enamel erosion. Enamel is the outer most protective layer of the tooth which may weaken with time due to acids in common food and beverages, whereas gum problems stem from plaque bacteria accumulation. 




“While many Malaysians face tooth sensitivity, gum problems, and enamel issues, solutions exist”, says Bryan Wong, General Manager, Malaysia, Singapore and Brunei (MSB), Haleon. Bryan added,  "Nine out of tens adults are at risk of enamel loss due to acidic foods, yet so many people are unaware of the effect it can have on our teeth. At Haleon, we believe that healthy teeth should not be an exclusive privilege. Through the introduction of Sensodyne Sensitivity Gum & Enamel and the #BetterOralCareNation campaign, we aim to inspire Malaysians to prioritize their oral health by presenting accessible solutions.” 


Sensodyne is continuing its movement of #BetterOralCareNation to raise oral health awareness across Malaysia and motivate Malaysians to prioritize their oral health for healthier gums and teeth. The campaign includes a captivating television commercial, eye-catching outdoor advertising, engaging on-ground activities, and informative content across Sensodyne Malaysia's website, social media channels, and traditional media platforms. By collaborating with healthcare professionals, social media creators, and influencers, Sensodyne aims to deliver channel-relevant reliable information.


The campaign officially launched on 1st March, with the first event taking place on 7th March at Sunway Velocity Mall in Kuala Lumpur, with free dental check-up (sensitivity, gum and enamel tests). As part of the engagement activities, the popular #BetterOralCareNation anthem is brought back on social media to inspire Malaysians to improve their oral health awareness and practices.


Sensodyne Sensitivity Gum & Enamel toothpaste can be found in pharmacies, dental clinics, minimarkets, supermarkets, and hypermarkets across Malaysia.


To learn more about the campaign, visit www.sensodyne.com.my or follow Sensodyne Malaysia’s Facebook and Instagram accounts. 


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